![]() Spotify Wrapped is shared widely on social media each year and has led millions of people to promote Spotify on their social media accounts. ![]() While Spotify Wrapped is commonly referred to as an annual collection of data, only activity from January 1 to October 31 is counted for any given year. In addition to individualized data, Spotify Wrapped also includes information about activity on the Spotify platform as a whole. Producers of content on the platform also have access to a version of Spotify Wrapped, which includes the number of times their content has been streamed that year. Spotify Wrapped typically includes the five musicians a user has listened to most often, the songs which they have listened to most, and their favourite music genres. Released annually since 2016, every early December, the campaign allows Spotify users to view a compilation of data about their activity on the platform over the past year (from January 1 through October 31) and invites them to share it on social media. ![]() It also bears noting that all seven artists who hit one or both of the top 5 artists rankings - a list that also includes Bieber and Juice WRLD - also boast extensive, well-loved back catalogs to help goose their annual stream counts on the platform (sorry, Olivia Rodrigo).Spotify Wrapped is a viral marketing campaign by Spotify. ranking and whose highly-anticipated, chart-topping album Donda contained 23 tracks, seems to have similarly benefitted from his 2021 project’s lengthy duration. 4 placement on Spotify’s global year-end artist tally. 5), CLB‘s runtime was no doubt a significant factor in Drake’s No. 1 single “What’s Next” (both released Mar. Along with the rapper’s 3-track Scary Hours 2 EP and its Hot 100 No. Take, for example, Drake‘s Certified Lover Boy, which landed all of its 21 tracks in the top 40 of the Hot 100 the first week of the album’s release. 3 on the global artist ranking) didn’t put out a proper album in 2021, they did release a plethora of remixes and alternate versions of pre-existing tracks as well as the hit Coldplay collab “My Universe,” which itself spawned a total of six remixes and alternate versions.Īs Swift proved with her expansive album releases this year, album length also clearly matters in terms of Spotify’s artist and album tallies (the latter of which counts the total streams of all songs on a given album). 12, just two weeks before Spotify stopped tallying streams for the overall Wrapped lists.) While BTS (No. (Caveat: The latter album was released Nov. 11) and this year put out two hugely popular re-recorded albums, Fearless (Taylor’s Version) (Apr. artist rankings, released Evermore at the tail end of 2020 (Dec. The Latin superstar has released seven singles and remixes so far this year, including the Hot 100 top 10 single “Yonaguni” and Hot 100 top 40 single “Volvi” with Aventura. 5 on the Stateside chart – seems to have attained those rankings based at least in part on his prolific output. 1 global artist of the year, Bad Bunny – who also finished at No. The overall list is ranked based on the number of unique listeners, while the individual list is ranked based on total minutes listened.)Īs for Spotify’s top 5 artist lists, the No. (Note: Stream count doesn’t apply to the top 5 podcast lists. Ditto Lil Nas X’s “Montero (Call Me By Your Name),” which was released on March 26 and ended the year as the second most-streamed track on Spotify’s global tally. Whatever the case, that timeframe obviously privileges songs released early in the year, like Olivia Rodrigo’s “Drivers License” – the most-streamed song on Spotify both globally and domestically in 2021 – which was released way back on Jan. 27, though Spotify wouldn’t confirm the specific date they stopped tallying streams for the individual lists, saying only that it was “a few weeks prior” to Wrapped’s Dec. For the overall lists, streams are counted between January 1 and Nov. The three most anticipated Wrapped statistics – top 5 artists, top 5 songs and top 5 albums– are based on total number of streams (a stream being counted when a user listens to a track for at least 30 seconds, including offline listens).
0 Comments
Leave a Reply. |